Non-Profit
Pink S.T.E.M.
Pink S.T.E.M. is a non-profit organization for minority girls wanting to excel in science, technology, engineering and mathematics.
Objective
Pink S.T.E.M is a non-profit organization based out of Warner Robbins, Georgia that was looking to increase their online and offline presence to obtain and sustain student memberships and parents participation.
solution
Brand Strategy
Why should someone give to this organization instead of the others? Designshow Marketing emphasized the organization’s location, method of approach to solving the community’s minority S.T.E.M. issues, and create benchmarks for specific goals that others are not pursuing.
solution
Brand Identity
Designshow Marketing developed Pink S.T.E.M.’s mission and how to communicate it with their target audience, how the organization engaged with the community, and the various stories about the students they serve.
solution
WEB DESIGN & DEVELOPMENT
It was crucial that we outlined who Pink S.T.E.M. was and what they stood for in our web development framework. A user friendly and engagaing website was designed to convey what Pink S.T.E.M.’s nonprofit work accomplished, who they served, and the branded personality traits that connected with their target audience.
View site