Design Show Celebrates Winning the Fulton County Senior Marketing Contract

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Exciting news from Design Show headquarters! We’re excited to say that we’ve clinched the highly coveted Fulton County Senior Marketing Contract. :tada: It’s a momentous win for us, and we can’t wait to dive into this new venture with all our energy and expertise!

A Perfect Match for Our Expertise

At Design Show, we’re no strangers to the power of effective marketing. With our deep understanding of generational behavioral marketing, this contract feels like the perfect fit for us. As specialists in connecting with different age groups on a meaningful level, we’re ready to put our skills to work in our own backyard!

Scope of Work: Shining a Spotlight on the AmeriCorps Volunteer Program

Our mission? To shine a bright spotlight on the AmeriCorps Volunteer Program, specifically the Senior Companion program. This initiative pairs seniors with senior volunteers, offering invaluable assistance with everyday tasks like household chores, grocery shopping, and appointments. It’s all about fostering independence and reducing social isolation among our senior community members.

Why Generational Marketing Matters

Here at Design Show, we’re firm believers in the power of understanding our audience inside and out. That’s why generational marketing is at the heart of everything we do. We know that different age groups have unique preferences, behaviors, and communication styles, and we tailor our strategies accordingly.

The Golden Era: A Demographic with Influence

Let’s talk about the Golden Era – a demographic near and dear to our hearts. These are the folks aged 65 and older, a group that holds significant sway and purchasing power. According to the U.S. Census Bureau, their numbers are set to nearly double by 2060 – that’s huge!

Connecting with the Golden Era

So, how do we connect with this influential demographic? It’s all about authenticity, trust, and meaningful connections. Seniors in the Golden Era appreciate genuine, empathetic communication that speaks to their values and aspirations. Clear, concise messaging paired with visuals that tug at the heartstrings? That’s the winning formula.

Our Commitment to Making a Difference

As we start this exciting journey with the Fulton County Senior Marketing Contract, one thing is clear: we’re in it to make a difference. With our expertise in generational marketing and our passion for creating meaningful connections, we’re ready to drive positive change for our seniors and our community.

If you require marketing and communications assistance for a segmented audience within public health, economic development, educational institutions, or community outreach organizations, reach out to us at, call us at (678) 365-0553, or book a free consultation at

Stay tuned for updates as we roll out our campaigns and make waves in the world of senior marketing. The best is yet to come! :star2:

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